Toyota RAV4 Hybrid Named Canadian Utility Vehicle of the Year 2017

May 16 2018, Duval Toyota

Toyota RAV4 Hybrid Named Canadian Utility Vehicle of the Year 2017

In a press conference at the opening ceremonies of the Vancouver International Auto Show, the 2017 Toyota RAV4 Hybrid claimed top honours from the Automobile Journalists Association of Canada (AJAC) as the 2017 Canadian Green Utility Vehicle of the Year (CGUVOTY).
The annual award was presented by Bob McHugh of the AJAC Board of Directors. The Toyota RAV4 Hybrid was chosen from among three finalists, winning over the 2017 Subaru Forester and 2017 Mazda CX-9. The finalists were earlier announced and recognized at the Canadian International Auto Show (CIAS) in February, and "crowned" with special green car toppers for the duration of the show.

AJAC 2017"The RAV4 Hybrid combines Toyota's top-selling compact utility vehicle in Canada with the fuel efficiency and low emissions of the world's most proven hybrid power train - and the result is a win for drivers, for communities, and for the planet," said Cyril Dimitris, Vice-President, Toyota Canada Inc. "We're delighted that members of AJAC agree, and thank them for this important award."

Entries to the CGCOTY and CGUVOTY must meet the standard requirements for initial entry into the Canadian Car of the Year (CCOTY) awards program, and additional criteria for fuel efficiency based on the entry's size, powertrain and purpose. This references the ideology that today's market sees Green cars come in many shapes, sizes, price-points and vehicle categories.

All entries are tested during a week-long event each fall, with back-to-back testing by Canada's top auto journalists. The CGCOTY and CGUVOTY entries are first scored under AJAC's standard Canadian Car of the Year program protocol, which considers subjective and objective data for scoring. They are then further evaluated based on a specific set of "green" criteria in addition to their other scores.

"Our panel of 60-plus voting journalists sequentially drives every vehicle in a testing category, and their scoring is combined with objective data like cargo space, braking test figures and emissions. Scores are weighted for relevance to the vehicle category in question," says CCOTY Co-Chair Justin Pritchard. "Our Canadian Green Car of the Year and Canadian Green Utility Vehicle of the Year entries are selected from amongst standard entries that meet specific fuel efficiency criteria. Our voting panel casts a separate ballot for these models, focusing on Green characteristics including range, recharge/refuel time and price. That's combined with the overall CCOTY score-that is-how the vehicle stacks up to its competition. Today, Green cars come in many shapes and sizes, and this testing process ensures we take that into consideration."



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